RKS most recent design collaboration with long-time partner KOR Water, the Aura® hydration vessel, was released this year and has already been recognized with a 2011 International iF Design… read more
Inventing a New Thirst for Water
Entrepreneurs Eric Barnes and Paul Shustak came to RKS, with a goal to break into the re-usable water bottle market and convince people to give up one-time-use bottled water.
Building a Medical Brand
RKS enjoys long-term relationships with many clients, including over half-a-dozen engagements with Swiss-based Hamilton Medical...
RKSs Laundry POD combined innovative agitation technology with a unique water-reduction system to wash and spin dry laundry in new ways for new markets.
Creating the Viral Icon
RKS conceived one of the first cell phone concepts designed for Googles Android platform. The result is the reconfigurable Mimique.
Delivering Kitchen Performance
Understanding what happens in the heads, hands, and heart of the home chef led RKS to create The Sensuality of the Kitchen Artifact, a portfolio of more than 30 successful products for Zyliss.
Contributing to the Revolution
In a saturated market defined by rectangular shapes in black and white, RKS created a design strategy that connected not just with iPods, but with iPod users.
Listening to the Leader
JBL Professional is not a recipe. It is a feeling and an experience that users recognize. Thus, every JBL Pro product must resonate with the JBL DNA.
LG Brand Family
LG sought RKSs proprietary design strategy, Psycho-Aesthetics, and RKS design concepts to inspire their LGs internal design teams. The challenge was to provide LG with a brand strategy across multiple product categories.
A New Age of Creativity
RKS helped Neuma usher in a new age of artistry, comfort, and safety with the Neuma Tattoo Machine, and created the Amuen social networking site to connect creative souls from all walks of life.
Hailed as the first major innovation in electric guitar design in 50 years, the patented Open Architecture RKS guitar reinvented an American classic with revolutionary ideas.
Creating Market Ownership
Fifteen years ago, start-up Discus Dental approached RKS with the goal of selling 100,000 catalytic tooth whitening syringes per year; today, they have long surpassed the sale of 100,000 syringes per week.
Empowering Scientific Discovery
RKS has worked with Hamilton Company to develop platforms capable of boosting efficiency and empowering clinicians - to better facilitate medical analysis and scientific discovery in both small and commercial laboratories.
"... in Predictable Magic, Deepa Prahalad and Ravi Sawhney lay out a simple but powerful methodology for turning deep consumer insights into attention-grabbing, expectation-defying designs. If you’re looking to increase the "magic quotient" in the things your company makes and sells, you'll want to dig into Predictable Magic."
- Gary Hamel